Articles by Jordan Moyer

June 28th, 2017

Color Reflections: Food Coloring

The world of food and design often merge, creating a visually edible landscape of brilliant hues.

May 31st, 2017

Color Reflections: Pink, the New Neutral

Gone are the days when pink was considered an exclusively feminine color

April 28th, 2017

Color Reflections: Instagrammable Color

The use of color themes via Instagram can help solidify a brand.

March 28th, 2017

Color Reflections: The Color of Spring

In sharp contrast to the colors of winter, spring is vibrant with color.

February 21st, 2017

Color Reflections: The Color of Winter

Shades of winter in California, Wisconsin, Florida, and New York.

January 24th, 2017

Color Reflections: The Use of Color in Marketing

Brands using color to stand out in the crowd

January 9th, 2017

We (Almost) Predicted the Color of the Year

Pantone announced “Greenery” as the 2017 Color of the Year

November 30th, 2016

Predicting the Pantone Color of the Year

Against all odds, we'll attempt to peer into the future of color

June 16th, 2016

Petting Personal

If there’s one thing we can all agree on, it’s that we love pets.

Tru Marketing Magic

March 29th, 2016

Creating Marketing Magic with Consumer Insights

When strong creative is backed by consumer-specific segmentation, that’s where real marketing magic happens.