To ensure the right message is conveyed every time, integrated communications require absolute precision and coordination. That’s why the Mathile Institute sought the expertise of Graphica. Founded with the purpose of ending malnutrition by partnering with other organizations, the organization needed a brand and supporting materials that aptly reflected its grand vision.

Graphica developed a clean, compelling logomark that clearly conveys the institute’s focus on mother and child. The theme is carried through an integrated suite of communications vehicles, including a Web site, comprehensive brochure, and nutrition wheel. Inspiring photographs were strategically selected to resonate with the institute’s audience. All materials promote the Mathile Institute’s underlying philosophy to end malnutrition and hunger through education.

With its instantly recognizable attributes, the logomark represents a seal of approval for the programs, services, and products offered by the institute’s partners. Just as important, the closely aligned print and electronic collateral projects the qualities of professionalism, consistency, and excellence. With its cohesive brand image, the institute is successfully cultivating a global network of resources dedicated to feeding global demand for nutrition and education.