Friday March 22nd, 2013

Bricks and clicks: the battle to keep consumers in-store

Online comparison shopping has altered consumer shopping trends. New tools now tell consumers where to get the best price, the availability of the product they are searching for and the closest location where they can make a purchase -- all online, all from their smartphones. This means brick and mortar stores must give shoppers new reasons to visit their retail locations.

Our latest animated infographic shows what brick and mortar retailers are contending with to keep consumers in-store.

Graphica knows infographics. See how we were able to help Emerson Climate Technologies with a video infographic for their employees. And be sure to get in touch with us to discuss how infographics can be used as an effective marketing tool for your company.