Honeywell HTSI Interactive Infographic

Raising
awareness

Infographics are key to delivering a breadth of capabilities.

Honeywell Technology Solutions Inc. was pursuing three key Defense Health Agency initiatives. They engaged Graphica to steer and develop components for a large marketing campaign, designed to increase awareness and establish credibility for their comprehensive offering, and to support their brand positioning as the “The technology company that brings solutions to the military health system.”

Infographics were identified as key deliverables to showcase and map Honeywell’s breadth of products, services and integrated solutions provided by HTSI across a dimensional illustration of a typical healthcare facility. Developed for use on the HTSI section of the Honeywell Aerospace website, an interactive infographic was created to allow visitors to explore the facility. They could find out more about HTSI solutions through illustrated building cutaways and text highlights.

Graphica also created a print version infographic to be used as part of the campaign’s collateral offering. Other campaign components included website content and graphics, theme development, program messaging, and a motion graphic advertisement used at the Huntsville, Alabama airport.
HTSI Health Technologies Interactactive Infographic